You may have heard the term superfood being thrown around all of the time especially when it comes to fruit or veggies. From antioxidant-packed Acai to nourishing Avocado, what exactly are superfoods, and why are they so amazing for your skin? Let’s dive in!

Well, according to Harvard, this trendy buzzword first makes its origins in the early 20th century during World War l. Clever food companies latched onto the term as a food marketing strategy to boost the sales of banana. But, this term isn’t just about marketing gimmicks. Fast forward to the 21st century and nowadays this label generally refers to a food source that contains multiple health benefits whether it be for your skin or something as crucial as lowering your blood pressure. While it may have started as a marketing strategy, superfoods now have the research to back up their benefits especially when it comes to your skin.

Let’s keep it real — almost any fruit or vegetable can be seen as a superfood and while that bursts the bubble on crazed food marketing that doesn’t mean these ingredients aren’t worth the hype. In fact, we definitely believe in the hype! We’re sure you know by now that fruits and vegetables are amazing for the body. Their high doses of vital vitamins and minerals are an essential component to a healthy diet but what we love the most about them is their high antioxidant power.

Antioxidants are one of the most important parts of your skin and food routine as they work to combat free radical damage. Our bodies (including our skin) go through a lot of external and internal stress on an everyday basis from pollution, cigarette smoke, lack of sleep, and even poor nutrition, and these can impact our body negatively by triggering oxidative stress.

Oxidative stress occurs when your body produces more toxins than it can get rid of. As they accumulate in excess, it causes your cells to function poorly and can even result in cell death. This manifests in your outwards appearance as premature aging, loss of elasticity, uneven skin tone and texture, and beyond. The most effective way to fight against these free radicals is with antioxidants as they work as your cell’s bodyguards neutralizing free radicals and preventing cellular damage. Unfortunately, our bodies don’t produce enough antioxidants to fight free radicals on their own so it’s important to supplement this by having a diet rich in antioxidant foods as well as applying antioxidant-rich products.

💚If you didn’t know, now you know that antioxidants are a must-have in your skincare routine. Not only do they provide your skin with healthy doses of hydration but they also work hard to fight premature aging leaving you with an ageless glow.